British commercial-maker John Self travels to America to direct a feature film, with backing from financial high-flyer Fielding Goodney. As he hurls himself into a lifestyle of near-total excess, the project becomes plagued by conflicts amongst the cast - and John becomes the target of a menacing stalker.
John Self reaches an epiphany over his rocky relationship with the seductive Selina, but is he too late? Would he be better off with mild-mannered Martina, who brings out the best in him? Plans seem back on track until a mysterious red-headed woman with an uncanny resemblance to Self's mother keeps appearing. And with his menacing stalker also getting closer, is time finally running out for Self?
