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All Seasons

Season 1

  • S01E01 The First Pitch

    • March 1, 2024

    Investors Emma Grede and Ashley Graham invite a group of women entrepreneurs to pitch their side hustles; with mentorship and an investment on the line, the entrepreneurs battle over which founder they want to work with to build their business.

  • S01E02 The Hustle Is Real

    • March 1, 2024

    Emma Grede and Ashley Graham dig deeper into the hustlers' businesses and set up benchmarks for founders to hit on their journeys; Ashley and Emma make shocking discoveries that lead them to question their commitment to mentorship for some.

  • S01E03 Customers & Content

    • March 1, 2024

    Tasked with hitting the streets to learn about their brands through others' eyes, some of the mentees impress their mentors with their progress while others begin to crack; an investor no longer sees potential success in her hustler.

  • S01E04 Marketing Mania

    • March 1, 2024

    With the final pitches around the corner, Ashley and Emma challenge the women to host a marketing event to promote their businesses and themselves; some of them exceed their mentor's expectations, while others miss the mark.

  • S01E05 The Final Pitch

    • March 1, 2024

    After weeks of hard work, the hustlers present their final pitches in hopes of proving to their mentors that they're ready to take their businesses to the next level; some hustlers will go home empty handed while others will secure investments.

Season 2

  • S02E01 Back to Business

    • August 16, 2024

    With life-changing investments on the line, a new group of female entrepreneurs pitch their businesses in hopes of earning mentorship from investors Ashley Graham (Knix, Bobbie, Partake Foods) and Emma Grede (Good American, Skims, Safely). Only a select few will move forward, so the competition is fierce to determine which founders have what it takes to transform their side hustle into their main hustle and launch the next multi-million-dollar company.

  • S02E02 Mind Your Business

    • August 16, 2024

    The Side Hustlers meet with investors Ashley Graham and Emma Grede, hoping to prove their businesses’ potential and secure mentorship. Emma grows frustrated with one of her entrepreneur’s lack of truthfulness surrounding their business, causing her mentorship to be at risk. After analyzing the numbers, Ashley faces a tough decision when it comes to the future of working with one of her founders.

  • S02E03 Customers & Content

    • August 16, 2024

    Tasked with hitting the streets to learn about their brands through others' eyes, some of the mentees impress their mentors with their progress while others begin to crack; an investor no longer sees potential success in her hustler.

  • S02E04 Marketing Mania

    • August 16, 2024

    With the final pitches around the corner, Ashley and Emma challenge the women to host a marketing event to promote their businesses and themselves; some of them exceed their mentor's expectations, while others miss the mark.

  • S02E05 The Final Pitch

    • August 16, 2024

    After weeks of hard work, the hustlers present their final pitches in hopes of proving to their mentors that they're ready to take their businesses to the next level; some hustlers will go home empty handed while others will secure investments.

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