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All Seasons

Season 1

  • S01E01 Power of Brands

    • May 9, 2015
    • BBC

    Discover the secrets behind the Power of Brands recognised the world over, as this insightful series looks at how brands are created and explores why some succeed where others fail. Looking at the latest techniques and marketing strategies in Europe and America – including the use of social media and augmented reality – Power of Brands shows how luxury brands are often ‘refreshed’ to attract new generations of customers across the globe.

  • S01E02 Persistence

    • May 16, 2015
    • BBC

    Looking at the latest techniques and marketing strategies in Europe and America – including the use of social media and augmented reality – Persistence shows how luxury brands are often ‘refreshed’ to attract new generations of customers across the globe. Persistence reveals the secret marketing tactics of some of the world’s most successful brands, while leading business entrepreneurs, advertising and marketing gurus share insights into the do's and don'ts of brand development.

  • S01E03 Innovation

    • May 23, 2015
    • BBC

    Innovation looks at the latest techniques and marketing strategies in Europe and America – including the use of social media and augmented reality – Secrets of Branding shows how luxury brands are often ‘refreshed’ to attract new generations of customers across the globe. Innovation reveals the secret marketing tactics of some of the world’s most successful brands, while leading business entrepreneurs, advertising and marketing gurus share insights into the do's and don'ts of brand development.

  • S01E04 Marketing

    • May 30, 2015
    • BBC

    Marketing looks at the latest techniques and marketing strategies in Europe and America – including the use of social media and augmented reality – Secrets of Branding shows how luxury brands are often ‘refreshed’ to attract new generations of customers across the globe.

  • S01E05 Going Global

    • June 6, 2015
    • BBC

    Going Global looks at the latest techniques and marketing strategies in Europe and America – including the use of social media and augmented reality – Secrets of Branding shows how luxury brands are often ‘refreshed’ to attract new generations of customers across the globe.

  • S01E06 Expansion

    • June 13, 2015
    • BBC

  • S01E07 Crisis

    • June 20, 2015
    • BBC

  • S01E08 Fostering Brands

    • June 27, 2015
    • BBC

    Looking at the latest techniques and marketing strategies in Europe and America – including the use of social media and augmented reality – Fostering Brands shows how luxury brands are often ‘refreshed’ to attract new generations of customers across the globe.