There are times when you need to ask yourself: "Have I been realizing perfume’s full potential?" Have you been living, breathing, eating, seeing, tasting fragrance in every way possible? By the end of this hearty bit of infotainment, you'll be applying perfume and cologne more aggressively than you had ever dreamed. Part travelogue, part educational, and a whole lot promotional, this short film from Avon won’t rest until perfume has altered your very DNA.