Kieren thinks a plan to beg and then invest the money in umbrellas will get him off the streets, but he faces drugs, violence and security, and is turned away from shelters for not being registered homeless.
Trust fund kid Hanif, used to trading commodities on the stock market, spends three nights sleeping rough in Camden, where he meets George, a former academic who helps to change his views on the homeless.
Far from her designer brands and world trips, Rukaya soon feels vulnerable on the streets when a group of men intimidate her and a fellow homeless woman. Begging brings only 20p, so the second night is spent in a shelter, where she meets a woman whose alcoholism cost her her family.
Billionaire's son Bobby has a Ferrari and a private jet, and loves to party. But will his monied charms get results when he is sleeping rough?
Former ballet dancer Calum finds it difficult to cope on the streets, even when paired with Gert, a Belgian man left homeless after losing his benefits even while having a job. At first abandoning Gert for a friend's couch, Calum does eventually return to Gert's side.
Isabella leaves her high life and celebrity boyfriend to live homeless in Stratford, immediately encountering aggression and abuse. She also meets Cathy, a homeless mother who won't go anywhere without her companion dog.
Showjumper Eleanor, 19, started up her own business as a horse groom, but is now heading onto the streets, believing that the homeless could do with a little geeing up.
Twenty-year-old currency trader Dan thinks the homeless can do more to get off the streets and he wants to prove this, but his opinions are changed when he meets Mark.
Josh is convinced he will easily make money.
Twenty-four-year-old Jay, who works in finance and loves splashing his cash on clothes and cars, agrees to live on the streets of London for three nights.
Self-made millionaire James is certain his business brain will help him to succeed on the streets.
'Daddy's girl' Kaya swaps modelling for the streets.
