Manager Lance's secret weapon, new recruit and graduate Christopher, looks like he's more likely to be a damp squib, so it's up to 'Sales Professionals' Ashley, Jerwayne and Janine to teach him some tricks of the trade, ensure that all threats are neutralised, all enemies defeated, and that every mug punter within five square miles gets locked down to the worst, most expensive mobile phone contract known to mankind.
New Man has got himself a date with a Sutton High Street girly – Jerwayne and Ashley have got some science to drop on Christopher before he can represent PhoneShop in the linking game. Jerwayne has girl issues of his own, namely with owl girl. And Lance has his own flirtation irritation on an electronic tip. Meanwhile, Janine is determined and focussed on the business: time to present her 40 weeks worth of work dossier.
The arrival of area manager and general wasteman, Razz Prince, at the store sets everyone on edge. And as if that isn't enough, someone has called Lance boring. The Store Manager attempts to prove to the staff that he's one of the most fun people on the high street. PhoneShop Sutton is also blessed with a visit from the High Street's biggest joker who gets the crew hyped up for a big night out.
Super sales Wednesday? Pffft, whatever. No matter how you dress it up a family fun day is an effing family fun day, facepaints and all - and it's not the kind of day that they kings of Sutton High Street enjoy. As New Man, Christopher has to Bear-suit up and go street fighting while Jerwayne, Janine and Ashley hold things down on the shop floor. All manner of other dramas start to show the team that they are losing respect on the High Street. There is even talk of getting a security guard. This cannot happen.
It's Austerity Britain 2011 and times are hard and getting harder. With star salesman Little Gary Patel still detained at Her Majesty's pleasure, the ever-resourceful sales staff of PhoneShop Sutton are feeling the pinch and something has to be done. As Ashley and Jerwayne attempt to make some extra money on the side, Shelley goes on the warpath, and Janine finds herself socialising with the cream of Croydon society.