Before Yves Morizot started Stand 21—one of the oldest and most impactful safety wear companies in the world of motorsport—he baked and sold bread out of a little storefront in Paris. And for a time he was content in that line of work, until a riotous offshoot of the city’s 1968 student protests tried to break into his shop and steal loaves of bread that were meant for a nearby hospital. Disheartened by the act, Morizot subsequently lost his taste for his trade.