Pepper is a famous Youtuber and influencer. He has millions of followers, brands fight to work with him. But one day everything changes and he loses all his followers. Desperate, he makes a great video to win them back.
Pepper organizes a giveaway to win back his followers. Due to his poor performance, the brands that sponsored him decide to drop him. Defeated, Pepper goes out for a drive and begins making a video while singing inside his car.
Pepper doesn't know what to do anymore. He checks his social networks and only finds messages from Pablo, his only follower. Pepper calls him to make a video together; an extreme challenge that will make him rethink everything.
Pepper compulsively produces videos, but they all have the same result: nobody watches them. Until he comes up with the idea of making a provocative video, something that no YouTuber has ever dared to do. And he needs the collaboration of his own mother.
El Ganso is a new Youtuber who makes bad jokes in his videos. He became very famous and Pepper calls him to make a video together and thus gain some visibility. But they make a hallucinogenic video that gets out of hand…
Pepper doesn't know what to do to win back his followers and he's completely broke. He decides to leave everything to work as a salesman in a cell phone accessories store. There he receives an invitation he can't refuse.
Pepper is taking part in Creators-Pop Up, a meeting of influencers produced by the Randur Agency, to become better content creators. Pepper is there -along with Pablo, his faithful follower- to carry out a master plan that will return him to the top.
Pepper's death has shocked everyone. People are calling for justice on social media and her name is back on the front page. Her followers are returning and her videos are being watched again. It's what Pepper dreamed of. But to enjoy it she'll have to surprise the world once again.