In an expose of politically-correct Britain, presenter of Asian descent, Adil Ray, travels the country to see how much he can blag using his minority status simply because people are too PC to question his mischievous antics. Alongside him is non able-bodied actor David Proud and a white male control sample, comedian Karl Lucas. The three are set the same challenges to out PC attitudes in supermarkets, taxi ranks, restaurants, local councils, the workplace.