I made a comment that Jeremy Hambly's attempt to break through from the host of The Quartering into the coffee market with the ambiguous "Coffee Brand Coffee" was a doomed experiment, especially considering that Cafe Bustelo was a highest quality coffee you can get off the shelf at any supermarket for half the price per ounce. Can Coffee Brand Coffee prove its value against Cafe Bustelo? And, can it survive a HUMILIATION ROUND against another meme whole bean coffee I bought off the Internet‽‽‽