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Planet-friendly Blue Jeans

The fashion industry is one of the biggest polluters along with oil. A company in the Japanese city of Kurashiki is making ethical jeans that have less impact on the environment. They use organic Ivory Coast cotton and other innovations, including a technology that recycles large amounts of wastewater from the production process. Let's explore a fresh take on jeans that are friendly to both the earth and the people who wear them.

English
  • Originally Aired July 20, 2022
  • Runtime 28 minutes
  • Network NHK World
  • Created March 30, 2024 by
    chrominance
  • Modified March 30, 2024 by
    chrominance