The average consumer is exposed to 6,000 marketing messages on any given day. - Joe Jaffe, New Marketing Guru It's a bizarre new world of persuasion. The Selling Game takes a High Definition tour from New York to Silicon Valley, to a tiny cheese factory in England, to get to the bottom of it all... Give us an hour of attention, and we'll see that you never look at ads the same way again. Satisfaction guaranteed, or your money back. Honest.