Adin Ross always knew he had an entertaining personality. Fresh from high school, Ross accumulated endless hours streaming himself playing NBA2K and GTA on Twitch. But then Adin became more than just a gamer—soon he was buddying up with rappers like Sheck Wes and Lil Uzi Vert to appear in his Twitch streams and building a huge community of fans around his engaging, and at times controversial, online persona.